a unique accommodation that blends modernism with history
L´Avenida, is located in Sóller, a lovely orange tree valley at the foot of the Sierra de Tramuntana mountains. It’s a romantic hotel where you can enjoy a wonderful holiday on the precious island of Majorca.
Our wonderful boutique hotel reflects a mix of contemporary and modern design features and the characteristics of a classical 20th century building. Ornate ceilings, wooden beams, limestone arches and materials like marble, among others, blend in with leather furniture, carpets and wallpaper, all in an elegant and eclectic style not often seen. As many of our clients highlight: it’s a unique building like no other in one of the most beautiful places on the island.
L´Avenida has three floors presided over by an incredible marble and wrought iron staircase with 12 unique and singular rooms as well as our cosy Lobby Bar, and quaint reception area which is available 24 hours a day. Yet, one of the gems of our wonderful and singular building is the indoor courtyard. There you can relax while having a swim in the pool and breathing in the pure air from the surrounding mountains.
At L´Avenida, we don’t sell luxury, we offer exclusiveness and personalised attention down to the very last detail in an elegant Adults Only establishment.
A HISTORICAL BUILDING
Gran Vía, an important early 20th century avenue from the expansion of Sóller, is one example of modernism in the city with the imposing history-filled ancestral homes.
One of these magnificent buildings is the Magraner house, currently the location of L´Avenida, a singular work of modernism art commissioned by Joan Magraner and inaugurated in 1912, according to the inscription that can be seen on our facade.
Although it has not been possible to verify who the actual architect of this work was, there is much evidence indicating it was the work of Joan Rubió y Bellver, a Gaudí disciple and architect of other emblematic buildings such as Can Prunera and the Bank of Sóller.
In an avant-garde style with French Art Nouveau and Catalan modernism nuances, the building where our establishment L’Avenida is located stands out because of the incredible main and interior facades featuring a mix of materials like Sóller limestone and wrought iron with plant motifs which are so typical of the modernist art movement.
This beautiful turn-of-the-century building is not just a warm and welcoming home-from-home, but a living, breathing piece of Mallorca's architectural history. Only 10 years ago the neglected mansion house lay in total ruin. So with the help of talented local craftsmen and an unwavering vision we set about bringing a listed 1912 building back to life. Ornate plaster ceilings were carefully restored, the majestic marble staircase rebuilt, and now the house is an elegant accommodation- a sanctuary far away from all the stresses of modern day life.
As passionate hoteliers we know what it means to escape the humdrum of daily life to find priceless, indulgent moments. So everything we do at L’Avenida is for designed for you. From the moment you step inside you know things will be just perfect. Great experiences are not just about fixtures and fittings or pools and spas. They are also about the dedicated people who run them, and the kind-hearted, genuine staff who surround you during your stay. They are about re-discovering something that has been missing for too long.
That's L’Avenida, and we hope you have wonderful holiday!
The L'Avenida Team